About Us

Putting You First

Rural Insurance is an established and respected underwriting company with dedicated and experienced insurance professionals. From our head office in Harrogate and our regional offices around the country we service clearly defined territories, providing a local presence for our intermediaries. Also with a fully web enabled self-service underwriting platform in Rural Online, our intermediaries can choose to trade with Rural Insurance face-to-face and all the alternatives through to trading electronically. This ultimately results in a better service for them and their clients.

Our products are designed to protect the assets and insure the liabilities of agricultural and rurally based businesses, while also reducing their exposure to risk through providing effective risk management assistance and advice.

Our principal covers include:

• Commercial Combined

• Farm Combined

• Livestock

• Farm Motor Fleet

• Business Motor

• Hail damage

• Personal accident and sickness

• Horse

• Smallholders

Rural Insurance is part of the UK General Insurance Group.  Our intermediaries can also call on UK General for a number of other commercial covers and services.

We always consider risks on their merits, with well-managed businesses being looked upon favourably, and we welcome clients that will actively work in partnership with us and our intermediaries to minimise risk.

In line with our commitment to ‘Putting You First’ by providing the best underwriting and risk management solutions available, our products and services range is continually evolving, so expect to see further developments.